The Product Demo Goes Wrong

A classic scene from Robocop harkens back to all the worst product demos I have seen.

Every product development project has a crucial milestone, the official demonstration. A recent story about the original iPhone demo at Moscone center in SF, in early 2007 from the point of view of the engineers in the audience is particularly illuminating.

Sitting here on Memorial Day, watching Robocop, I realized that the demonstration of the ED 209 was like a lot of my own demonstrations. Enjoy.


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