Product Marketing
The Cult of Customer Satisfaction
The curse (or blessing) of the NPS, and customer satisfaction has created a monster of the marketing profession. The Dude vents his frustrations
Jeffery Lebowski
Marketing
Strategic Marketing - What it Means
Strategic Marketing might seem self evident, but it has a very different meaning to different groups in the organization. We will decode the message
lounge
Odd situation - the compliment
When you get down on where your career is going, sometimes you get a jolt of a bit of very positive feedback. It almost makes it worth it
Product Management
Why does scope creep?
Scope of programs creeping is endemic. However, one key cause is systematic delays. Delivering on time is your best bet to combat scope creep
Product Management
Faith Based Product Development
All too common in the corporate world is the faith that it will come together. Alas, product management needs to break through this and bring it to reality
sales
Teaching Sales to Fish
Repeated, remedial queries to Product Management from sales for commonly available resources is disruptive. Make a point of teaching them where to self-serve
Essentials
Friends Don't Let Friends Become Product Managers
When asked how to join the ranks of product management, my first instinct is to dissuade them from the profession.
management
Pissing Off Product Management - Senior Management
Product Management is a high stress job. Then there is the actions of other groups that get them jacked. Senior Management is not immune.
Product Management
Pissing Off Product Management - Sales
Product Management is a tough job. Yet, all too often their greatest challenge is the interface with sales.
Product Management
The Dude gets pissed off
Up a tree, it is a term for being angered, as a product manager, it takes a lot, but it still happens to The Dude on occasion
Product Management
Product Definition by Specials Request
Letting special requests drive your product development is a bad idea, yet it is a common problem for product management to deal with
Essentials
Product Management Success Part II - Applications Engineers
Where to find good Product Management candidates? Applications Engineering is a fertile hunting ground for potential recruits